As an Etsy shop owner, I am discovering everyday new ways to promote my work and my shop.
Here is a non-exhausting (and non-pretentious) "
Online Tool Box" that I have put together for all the Etsy shop owners out there! I will make sure to update it as soon as I hear of new tools, apps and websites that can help us all make our shops more successful !
Making and Promoting Treasuries
One of the great tools on the Etsy website are the treasuries. A treasury is a 16-item collection curated by Etsy members. It is a great way to showcase your work!
Here are some interesting tools that will help you make your treasuries faster and more efficiently, as well as promoting them on different platforms.
✔ Brittany's Best Treasury Box
The Treasury Box is an extension that can be installed on Google Chrome only. It is very useful to make treasuries, send group convos (to the shop owners featured in your treasury) and to save an image of any treasury on Etsy. It's free.
brittanysbest.com/treasurybox-chrome-extension/
✔ Shmetsy
Shmetsy offers three convenient tools : Shmetsy Sketchy (that allows you to save your treasuries as drafts), Treasury Maker (that allows you to create treasuries more quickly and efficiently) and Convos Sender (you can send convos to the shop owners featured in your treasury in one click). It's free.
shmetsy.com/tools.html
Enhantsy is a convenient extension that can be installed on your Internet browser and that offer different features to make treasuries and send convos much more easily. It used to be free, but now you have to pay about $3 a month to use it, after the 7-day free trial period.
enhantsy.com/
✔ Treasury Pin
Treasury Pin is a great tool that allows you to pin your treasuries onto Pinterest, with a customizing tool to pin collages of all the items in the treasury, rather than the first item only.
treasurypin.com/
Monitoring Traffic
Another important aspect of our Etsy business is the monitoring of traffic. How many views and favorites do my items get? Where are the visitors from? How are my items positioned compared to the other shops' products?
✔ Heart-O-Matic
This tool gives you the detail of the hearts (favorites) your shop and your different items got. You can also access a complete list of the people who favorited your shop.
craftcult.com/heartomatic.php
✔ Are my Listings relevant?
✔ Are my Listings trending?
✔ Craft Count
You can take a look at lists of the top sellers on Etsy, and see how your shop is positioned compared to the best sellers out there.
craftcount.com
Improving SEO and Tags
✔ Tag Wars
This very useful tool gives you a chance to compare different tags and see which one has the highest relevancy, popularity and probability rates. This is a great way to choose the best tags to be found in searches.
tools4etsy.com/TagWars
Boosting up your Blog or Website
There are some great tools out there to boost up your blog or website.
✔ Shop Widget
This tool will give you a chance to add a dynamic shop widget (with integrated slide show) onto your blog or website. Easy to use, and free!(You can see an example of the widget at the bottom of this page)
craftcult.com/shop_widget.php
✔ Etsy Mini
The Etsy mini is a direct gateway to your shop! You can generate your code and paste it in any webpage or blog HTML. Any change you make in your Etsy shop will be automatically updated in your Etsy mini. You can customize your Etsy mini to suit your needs.
etsy.com/your/mini
Managing your Business
Offering discounts and coupons
✔ Etsy on Sale
This website is dedicated uniquely to discounted and on-sale Etsy items. You can use it to promote your items that are on sale, but you will have to purchase credits in order to post on this website.
✔ Wanelo (
wanelo.com)
Wanelo (that stands for Want - Love - Need) is a great site for Etsy shop owners to promote their items. Check it out, and claim your shop today! Someone might have already posted one of your items on Wanelo.
✔ Pinterest (
pinterest.com)
It's next to impossible to avoid Pinterest when promoting your Etsy shop! Joining group boards is always an excellent idea to get your items out there.
✔ Facebook (facebook.com)
✔ Tumblr (
tumblr.com)
✔ Twitter (
twitter.com)
More apps and tools
✔ More Etsy apps :
You can browse here to find more Etsy apps. You can arrange the different apps by popularity, newness or alphabetical order to find what you need :
www.etsy.com/apps
Interesting reads
✔ 8 ways to keep your social media updates fresh :
http://socialmediatoday.com/salman-aslam/2059286/8-ways-keep-your-social-media-updates-fresh
HanjiNaty has joined the Twittersphere!
